Ping G410 SFT and G410 Plus Driver Review

A lot of the details that made Ping’s G400 models perform so well are repeated in the G410, but with even more bang. Perhaps most notably, this is the first adjustable Ping driver.

With the G410 model, Ping has made significant advancements in custom fitting while increasing both forgiveness and ball speed. There’s that word again – speed was certainly a theme across the board for new driver models in 2019, and Ping has addressed it with its newest creation.

In the G410 drivers, a T9S+ precision-machined forged face – which undergoes a patented heat-treatment process to create a thinner, hotter impact area for maximum flexing – helps accelerate ball speed for more difference. The forging and the head’s internal geometry are key to the club’s powerful sound and feel.

Ping G410 SFT driver

A streamlined shape also helps create club speed by reducing drag in the downswing. The crown of the club is also equipped with Turbulator Technology, a feature that carries over from the G400 series.

The G410 is available in two models, the SFT and the Plus. The SFT model features a fixed weight that works to correct a fade ball flight. The Plus model’s movable weight technology allows players to control the center of gravity, and thus their ball flight. It makes sense in a Ping product.

The head on the SFT model also sits visually square at address and delivers all the performance benefits of the G410 Plus, such as a high MOI and faster ball speed, while ensuring a consistently straight ball flight.

"Fitting is in our DNA, it's something Karsten (Solheim, Ping founder) valued a lot," said Erik Henrickson, Ping manager of innovation and fitting.

And it makes sense in general. There’s a lot to be said for keeping it in the fairway, and the G410’s level of customization sets up a player to swing fearlessly. The G410 also has an adjustable hosel. Trajectory Tuning 2.0 in the G410 drivers utilizes a new lightweight, aerodynamic hosel sleeve that provides eight positions for influencing ball flight through loft and lie adjustments.