by Asher Wildman
ATLANTA, Georgia -- Ever wonder what
that tournament directors actually do, aside
being the main voice on the walkie-talkie?
Toledano, tournament director for the
Invitational, can tell you, the job is
Toledano has been a member of Druid
Club in Atlanta since 1993 and has
the tournament since 2000, when he was
sponsorship director. Since then, he has
continue to build the Dogwood Invitational
elite amateur tournament that players
hope to add
to their schedules.
Here are six things you might not have
about a tournament director’s job, as told
1. It’s a big
checklist. We begin the
planning in July, when we do a full debrief
committee heads, and list ways in which
improve and how we execute. We discuss
everything from locations of volunteers on
spotting to the type of food that is served.
review with the club staff all the aspects of
and running of events outside the
(Am-Am, practice round and sponsors
clinic and long drive, members-players
on Friday night and the “Between the Tees”
2. We want repeat
We review the field, how the
set up and how the scoring went - all this in
effort to improve and smooth out the next
biggest focus is to run a fun tournament
players to enjoy the elite competition on
course, while ... enjoying the Southern
that we have been known for. It is my belief
we run a top-notch event that provides for
enjoyment and camaraderie to prevail, the
competition of the best amateurs will shine,
bring them back to us year after year.
3. Preparation is key.
into full-bore tournament prep in January,
our Web site and reviewing the amateur
landscape. Our sponsorship sales begin in
and continue until mid-June. Volunteer
kicks off in May, as does our media push
coverage. Golf course preparation begins in
Invitations are sent to players in mid-March
upon rankings, major events won, prior
play in the
Dogwood and amateur record.
4. Odds and ends.
housing at our members’ homes for all
have nearly 50 of the 84 players accept. We
tournament hotel as well. Our members
lifelong friends with many of the players
Beaufils, now a pro on the Nationwide Tour
playing out of Druid Hills and stays with the
that housed him for the three years he
played in the
Dogwood). We also provide breakfast,
two dinners for players during the week,
junior exhibition clinic for our junior golfers
players put on an exhibition, host a junior
drive event and have a members/players
and “cut” party (between the tees).
5. We like to help.
very important things (and perhaps the
unique): We are a charitable foundation and
funds to support Atlanta Junior Golf and the
Reynolds Scholarship Foundation. Atlanta
Golf holds over 100 tournaments in Atlanta
May until November for 1,200 junior golfers
16. The Reynolds Foundation provides
scholarships to junior golfers from the
Georgia. Twenty-four recipients of the
year scholarship have been selected since
6. Lots of thank yous.
to work with a great committee. I have
people of invitations, media, player housing,
qualifying, food and beverage, officials,
entertainment and volunteers, tremendous
support at Druid Hills, and a very supporting
membership. It’s that collaborative team
makes our event great.