New from Callaway: Mack Daddy Forged Wedges
CARLSBAD, Calif., January 10, 2017 -- Callaway Golf
introduced today an ultra-premium wedge
called Mack Daddy Forged, created by the industry’s
preeminent master of wedge design, Roger
Cleveland.
The appealing new shape, forged of soft 1025c steel,
delivers exceptionally satisfying feel and
response on every shot. Less offset, a squarer toe and
a straighter leading edge create a clean,
confidence-inducing appearance at address to promote
crisp contact and command control. High
spin comes from the new Mack Daddy 16-groove
configuration that incorporates an added
groove at the bottom, close to the leading edge, to
promote added stopping power, especially
on pitches and chips.
The new •R• sole grind gives Mack Daddy Forged
wedges the kind of versatility necessary to
play a variety of shots from the types of grasses a Tour
pro faces, from the sticky kikuyu of
Torrey Pines to the thick rye- and bluegrass of
Bethpage Black to the firm, tight turf of St.
Andrews. The clearly defined crescent sole and mid
bounce makes a broad range of greenside
shots easy to play, from square-faced skippers to
open-faced flops and everything in between.
Added control comes from progressive CG positioning,
in which the CG gradually moves upward
as the loft of each wedge increases. This promotes a
lower and easier-to-control flight in the
higher lofts without sacrificing spin, making it easier to
attack the pin. Mack Daddy Forged
wedges are available in two finishes: Satin Chrome
with a thin copper strike layer for enhanced
feel, and Brushed Slate for a raw look that gradually
rusts over time.
“Roger’s unique talent for working with Tour pros and
understanding the nuances of what they
want in a wedge’s look, feel and performance is
unparalleled,” said Dr. Alan Hocknell, Callaway
senior vice president of R&D. “That, and his
extraordinary knowledge of all that’s necessary to
bring a wedge from initial concept to finished club, is
what makes the new Mack Daddy Forged
wedges ultra-premium.”
Mack Daddy Forged wedges come equipped with True
Temper’s Dynamic Gold Tour Issue shaft
(the most popular wedge shaft on the PGA Tour) and a
Lamkin UTx grip custom-designed to
promote outstanding traction and feedback to help
execute delicate,feel-focused shots.
Mack Daddy Forged wedge availability begins January
20th at a new product introduction
retail price of $149 per club