Bradley, Steele join with Lamkin
14 Nov 2013
by AmateurGolf.com Staff
see also: Sponsor News
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SAN DIEGO, Calif., (Nov. 14, 2013) – Lamkin
Corporation, the
original manufacturer of premium golf grips, is
very proud to
announce the addition of PGA TOUR players
Keegan Bradley and
Brendan Steele to its endorsement team. The
new partnerships
formalize the company’s longstanding
relationship with both
players, who have used Lamkin’s best-selling
Crossline grips
throughout their professional golf careers.
“I am extremely proud to officially welcome
Keegan and Brendan
to the Lamkin team,” said Lamkin CEO, Bob
Lamkin. “Their on-
course accomplishments are outstanding, of
course, but it is their
exceptional character and passion for the
game that make them
ideal ambassadors for the Lamkin brand.”
Keegan Bradley has won three PGA TOUR
events, including his
dramatic win at the 2011 PGA Championship
during his
breakthrough Rookie-of-the-Year season. He
is currently ranked
16th in the Official World Golf Ranking. Also
joining the Tour in
2011, Brendan Steele secured a PGA TOUR
victory at the 2011
Valero Texas Open and has since amassed
over 20 Top 25
finishes.
In addition to continuing to play Lamkin golf
grips, Keegan and
Brendan will be prominently featured in a
number of Lamkin’s 2014
advertising, promotional and social media
campaigns. Both
players will also provide Lamkin Grips with
ongoing product
development and player testing feedback.
Their most current
grip of choice is the Crossline ACE 3GEN, made
with the patented
Advanced Cohesive Elastomer compound.
Lamkin’s proprietary
ACE material, combined with the distinctive
Crossline surface
pattern, provides golfers with an exceptionally
secure grip
connection in all weather conditions.
Lamkin is also represented by Arnold Palmer,
arguably the
greatest golfer and golf ambassador in the
history of the game.
Mr. Palmer has been using Lamkin grips on his
equipment for more
than 60 years, becoming an official spokesman
for the company in
1997.